After Starbucks India shared an ad featuring a transwoman being accepted by her family, many on Twitter ran boycott campaign against the international coffeehouse chain. They said the ad was 'woke', hurt Indian sentiments, and was against Indian cultures. Several ads in recent years have been termed as anti-Hindu that address social issues, particularly gender issues.
After Starbucks India shared an ad featuring a transwoman being accepted by her family, many on Twitter ran boycott campaign against the international coffeehouse chain. They said the ad was 'woke', hurt Indian sentiments, and was against Indian cultures. Several ads in recent years have been termed as anti-Hindu that address social issues, particularly gender issues.